Popularity is judged by how many websites link to you and how popular those sites are themselves. Importantly, how relevant those websites are to your industry sector is very important for a search engine.

Lots of links to your website from highly reputable businesses operating in your industry sector shows a search engine your business is getting links, which are recommendations, from well regarded industry partners. It follows that a search engine will be more inclined to recommend such a webpage to its customers by putting that webpage at the top of its search results.

How we use link acquisition to manage your website popularity

Our new links database has come online. This is an internal application that allows us to more efficiently manage your link acquisition and, hence your popularity building.
The more links there are to your website, the more recommendations you have, the more popular your website appears and the higher you travel up the search results. For every phrase on your website.

How the links database helps

The links database includes a list of websites that have a directory of external links to other websites. To be included these websites must have been determined to represent an excellent place for our customers to be listed and promoted. These websites that have met our strict criteria for inclusion.

We use software that allows us to identify websites that have high popularity themselves (lots of good incoming links), but whose outgoing links are low in proportion. If their popularity-to-link ratio is sufficiently low they will be included in the links database.

We have a dedicated links team whose job it is to identify these websites. And that's all they do!

When you become a customer is on the Traffic Accelerator program, we introduce you to websites that are linking to websites in your industry sector. Our expertise is getting your link on their website.

Acquiring links from expert websites

Expert websites are government websites, educational websites and directories unaffiliated with commercial websites. Links from expert websites are viewed as significant to a search engine due to their independance and high trust value.

The database includes a large list of expert websites we have, and continue to identify as good places to list our customer websites.

Want to learn more about how link acquistion can help your website?

Call our marketing consultants on 1800 00 15 60, or submit your details to receive a free website review.