Link acquisition

How can link acquistion benefit your website?

For any single keyword search in a search engine, there can be millions of possible webpages on that subject.

A search engine decides which one to put first in the search results by deciding which page is most popular.

Popularity is judged by how many websites link to you and how popular those sites are themselves. Also, how relevant those websites are to your industry sector is very important for a search engine.

Lots of links to your website from highly reputable businesses operating in your industry sector shows a search engine that your business is receiving recommendations from well regarded industry partners. It follows that a search engine will be more inclined to recommend such a webpage to its customers by putting that webpage at the top of its search results.

How we use link acquisition to manage your website popularity

Our new links database has come online. This is an internal application that allows us to more efficiently manage your link acquisition and, hence, build your popularity. The more links there are to your website, the more recommendations you have, the more popular your website appears and the higher you travel up the search results.

How the links database helps

The links database consists of a list of websites that contain directories of external links to other websites. To be included in the database, these websites have been assessed by our strict criteria and have been determined as reputable opportunities for our customers to be listed and promoted.

We use software that allows us to identify websites that have high popularity themselves (based on lots of good incoming links), but whose outgoing links are low in proportion. If their popularity-to-link ratio is sufficiently low they will be included in the links database.

Netregistry employs a dedicated links team whose job it is to identify these websites, and that's all they do! It's a full time job finding the best opportunities for your website.

When you join the Traffic Accelerator program, we identify appropriate websites in your industry sector. Our expertise is then used to get your link onto their website.

Acquiring links from expert websites

Expert websites are government sites, educational sites and non-commercial directories. Links from expert websites are viewed as more significant to a search engine, due to their independance and high trust value.

The database includes a large list of expert websites we can use to provide quality links to your online business.

Want to learn more about how link acquistion can help your website?

Call our marketing consultants on 1800 00 15 60, or submit your details to receive a free website review.