StoreXpress hosted e-commerce product overview

Video Transcipt

Hello my name is Ben Knight from Netregistry and today I'll be taking you through a quick demonstration of the StoreXpress e-commerce solution we offer.

What you can see right now is what StoreXpress looks like out of the box. This is the default template and there are no categories, there are no products but you do have the StoreXpress shell. Items of interest of course are the default terms and conditions, the sign in with the username and password for your website users and of course a product search.

If we go to the administration page I can show you quickly and easily how to choose a template and customise that template for your stores needs. From the home page simply click on set up assistant and then we're going to use the set up assistant to choose the template. There are plenty of categories and today we'll choose health and beauty. Again you can see there are quite a few templates available and these different templates also come in different colours and styles.

Choosing this green template we're going to create a mens cosmetics shop. We can name the shop. We can also have a slogan for our shop and if we like we can also upload a company logo for the template.

The company name which is of course your company name and you can also populate the site with all your business details inclusing name, email contact address. We then need to click on finish and we can see we have changed the name of the site as well as its slogan and we have chosen our template. This green template with the product search on the lefthand side.

To create a category we go back to the administration page and we click on categories. We need to give our new category and ID and a name and we have the ability to choose a category, a freely designable page which we can do what we like with, a content page or a link.

Once we have created our new category you can go in and change different attributes. The name of the category, the description of the category. We can also have a long description. The benefit of storeXpress is we can also have keywords for search engines. So you may have mens facial cosmetics or any other relevant words which are available for the search engines to see to drive quality traffic to your website.

If we go and have a look at our front page which our visitors will be arriving at we can now see that we have mens facial cosmetics as a category in the category section.

Adding a product is again simple and can be acheived with only a few clicks. To add a product we go to the top and click on products. Then we click on new on the left hand menu and click new product. Again, we need to give our new product a number. we'll make the product visible so people can actually see the product and we'll give it a price. 45.95 Australian dollars. We also have the ability to include a manufacturer, the weight for shipping and also the dimensions again for shipping calculations. StoreXpress will also look after stock levels and notify customers of delivery periods.

We can then give the new product a name and of course descriptions. We can then give the product a name, we can also haver a short description if people will be seeing multiple products or a long descriptions for when customers want to view one product only. This way you can give people a snap shot of the products you have on offer, but when they find a product they wish to purchase they can find out in great detail all of its attributes.

Again StoreXpress will allow you to input keywords for the search engines. This is vitally important if you want to drive high quality traffic to your website and have a profitable experience as an online merchant. You also have the ability to mark a product as new so you can say its a new product in stock.

We can then upload images by simply surfing for them on our computer. We'll upload this product1.jpg on the desktop and click save., StoreXpress will save multiple files of all pictures so that the resolutions suit the product that people are looking at. If they're looking at a category view they will see a low resolution photo because there are many products available. If they are looking at a detailed view of a product they will only see a high resolution photo and because they are interested in that one product a little bit of extra wait time is allowable.

We also need to assign our products to a category and we simply do that in the products section by clicking onh categories and from the drop down menu usig the category mens facial cosmetics.

If we go back to our website we can now see in mens facial cosmetics that we have a new product mens facial creme with the short description we added before and the image of our photo. This photo is the low resolution photo. If we click on the product itself its a higher resolution photo.

We can add it to the shopping basket. we've also got the detailed view.

Back to the home page now, we can see by duplicating those steps to create a category we can quickly and easily create multiple categories and if we have a look within one of these categories by repeating the steps of adding products how quickly and easily you could have multiple products within your e-commerce shopping cart.

Thanks for your time to watch the StoreXpress demo.