Category:

Marketing

Nick Wilson - Netregistry

Written on 05 March, 2019 by Karen Lam

Bricks & Clicks episode 2 highlights This week on Bricks and Clicks the six business owners headed to Barangaroo in Sydney where they kicked off the journey to transform their retail stores into an online brands. This episode shared two key takeaways: 1. Personalised customer experience is key to success Birdsnest may have grown into a... Read more
Categories: Marketing, News, Small Business
Is it time to refresh your website

Written on 30 January, 2019 by Karen Lim-Sam

When is the right time to refresh your website? In the brick-and-mortar world, you can build a shopfront that lasts for years but, in the digital sphere, that same principle can cost you customers, clicks and sales. The digital landscape is constantly changing and your website needs to keep up to date in order to stay relevant to those... Read more
Categories: Marketing, Web Design & Content

Written on 07 January, 2019 by Jen McKinnon

How to write a marketing plan: Marketing Goals We’re on our way to setting out a detailed and highly-effective marketing plan. Last we left you, we were looking at target audience. More specifically, how to build buyer personas to support your understanding of your target audience. It’s now time to look at what you want to achieve through... Read more
Categories: Marketing

Written on 14 December, 2018 by Jen McKinnon

How to write a marketing plan: Target Audience In our latest blogs, we have been making our way through how to write a marketing plan. We’ve already constructed a Situation Analysis, using a SWOT Analysis and a Competitor Analysis and now it’s time to home in on your Target Audience. To do this,  we’ll be looking at how... Read more
Categories: Marketing

Written on 07 December, 2018 by Jen McKinnon

How to write a marketing plan: Situation Analysis (Part 2) Last week, we began our How to write a marketing plan blog series with the first part of the Situational Analysis. We delved deep into how to write a SWOT Analysis for your business to begin to work out where you sit in the current market. Once you're happy with your... Read more
Categories: Marketing

Written on 28 November, 2018 by Jen McKinnon

How to write a marketing plan: Situation Analysis (Part 1) Over the next two months, we will be taking a close look at exactly what you need to put together a sound marketing plan for your small business. Whether launching into the market for the first time or simply planning for the new year ahead, we will take you through... Read more
Categories: Marketing
how to drive traffic to your website

Written on 23 March, 2018 by Iona Yeung

Four cost effective ways to drive traffic to your website Capturing web traffic is the first hurdle to conversions for any online business. If you're just getting started, we've rounded up a few cost effective solutions you can customise to your budget. SEO SEO (Search Engine Optimisation), is the ongoing process of improving your site to help it gain visibility... Read more
Categories: Marketing
digital marketing jargon

Written on 05 February, 2018 by Iona Yeung

[Infographic] Digital marketing jargon simplified The number of buzzwords in marketing are endless. We've pulled together a list of marketing terms you should know in this infographic.   If you're looking to grow your business, we can help. Book some time with our team of online solutions advisors to map out your marketing plan. Read more
Categories: Facebook, Marketing, Pay Per Click, Search Engine Optimisation
find-more-customers

Written on 30 January, 2018 by Iona Yeung

How to find more customers in 2018 The beginning of the year is a great time to set new goals and kick off new campaigns. There’s no better time to start fresh. If you’ve set big goals for your business this year, we’ve rounded up five simple ways to find more customers in 2018. 1. Improve existing... Read more
Categories: Marketing
digital marketing courses

Written on 30 January, 2018 by Iona Yeung

Where to learn digital marketing in 2018 Regardless of where you are with your online business, there’s always room to grow. With so much information available, it’s difficult to decide what advice to adopt. Here are a few short courses to help you learn the basics so you can still focus on what you do best. Highbrow... Read more
Categories: Marketing