Netregistry Blog

Written on 13 August, 2018 by Jen McKinnon

Why do I need a website for my business? We are in the age of digital, but digital no longer just includes websites and search engines. There are now lots of different online media and digital platforms and that you can use. These don't just allow you to communicate with others but to help run your business. Websites are... Read more
Categories: News

Written on 05 August, 2018 by Jen McKinnon

How to choose a domain name Every business needs a hub. If you're selling clothing, you might have a physical shop; if you're providing garden services, it may be your truck; or, if you're a writer, it could be your home office. The first step to establishing your online presence is purchasing your domain name. Your domain... Read more
Categories: Domains

Written on 01 August, 2018 by Jen McKinnon

What is SEO? If you have a website, you’ve probably heard the term SEO. But SEO is not just a marketing term, it’s a series of marketing tactics. SEO, or Search Engine Optimisation, is the process of manipulating your website to be easily found by search engines, like Google. Find out what it... Read more
Categories: Search Engine Optimisation

Written on 25 July, 2018 by Jen McKinnon

Business spotlight: My Garden Care From foreign exchange to landscaping – how Max found a work/life balance and turned his landscaping hobby into a booming business. Some milestones in life can prompt a change in career. For Max Turkkan at My Garden Care, it was his growing family. In this Q&A, he shares how he... Read more
Categories: Case Studies

Written on 16 July, 2018 by Jen McKinnon

Don't rely on SEO: how paid search can help SMBs  These days, consumers are driven to online search engines to find the right business for their personal or professional requirements, which means your business needs to be there, easy to find, with a solution that’s relevant to the needs of the searcher.  SEO is a slow-burn digital marketing strategy to get... Read more
Categories: Pay Per Click

Written on 09 July, 2018 by Jen McKinnon

Is your website up to date? Here's why it needs to be Just as you’d perform routine maintenance on any large asset - a car, a home, a share portfolio, your website should be treated with the same consistency of care. Why spend time and money ensuring your site is engaging and easy to navigate if you neglect it once it’s up... Read more
Categories: Web Design & Content

Written on 03 July, 2018 by Jen McKinnon

Why you need a business plan A business plan is a document that not only helps you get your business up and running, it also helps keep you on track throughout your business’ lifespan. Without a business plan, you’re really just winging it and, unless you have oodles of beginner’s luck, it’s not likely to be... Read more
Categories: Small Business

Written on 29 June, 2018 by Jen McKinnon

How do I choose a business name?  The name under which your business trades can often be ‘make or break’ in terms of your commercial success. It’s the first step towards building a new brand. It’s your headline, your essence and your number one vehicle to demonstrate your brand’s value. It should convey the right image for your business; communicate what your business is about; be unique and distinguish you from your competitors; and be catchy and memorable to your customers. Consumers will ultimately associate your business... Read more
Categories: Small Business

Written on 20 June, 2018 by Jen McKinnon

How to register an ABN An ABN, or Australian Business Number, is essential if you want to trade legally in Australia. It consists of 11 digits that identify your business. It provides a simple, numeric way to interact with other businesses and signifies the credibility of an established business that allows you to build positive... Read more
Categories: Small Business

Written on 12 June, 2018 by Jen McKinnon

Think you can run your business on social media? Think again.  Social media is undoubtedly a useful tool for your business but, recently, some small businesses have started using the platform as a foundation for their brand, prioritising apps like Facebook and Instagram over having and maintaining their own business website. It’s easy to see the appeal – no setup cost; familiar, easy-to-use interface; limited... Read more
Categories: Social Media, Web Design & Content