Netregistry Blog


Important marketing statistics you need to know

Written on 10 October, 2016 by James Baylis

Important marketing statistics you need to know When you first open the Facebook Adverts Manager or talk to a digital agency about your business's marketing needs, you'll hear terms such as CPA, CPL, CPM and many other marketing terms thrown about. But what do they all mean, and which ones do you really need to know? In... Read more
Categories: Marketing
How RankBrain is affecting your rankings in Google

Written on 26 September, 2016 by Karen Lam

How RankBrain is affecting your rankings in Google If you've been trying to improve your website's SEO presence, you'll have come across the word 'RankBrain' during your research. In this article, I'll discuss what RankBrain is and how it's affecting your website's Google rankings. What is RankBrain? RankBrain is Google's newest learning algorithm which is believed to change... Read more
Categories: Search Engine Optimisation | Tags: google, rankbrain, search engine optimisation, seo
What is an SSL certificate and why do I need one?

Written on 19 September, 2016 by Lisa Shannahan

What is an SSL certificate and why do I need one? More than 50% of Australians shop online, with the average person spending $285 per week. Online shopping is a billion-dollar business and it's also become a place for fraudsters and scammers to swindle money from consumers. Thankfully technology advancements are never too far behind, and having a Secure Socket Layer... Read more
Categories: Security, Web Design & Content | Tags: security, ssl certificate
Why your business isn't showing up on Local Maps and how to fix it

Written on 12 September, 2016 by Ben Pearce

Why your business isn’t showing up on Local Maps and how to fix it As a small, local business, utilising local maps is arguably the best way to out-rank bigger corporations. A local map aims to show searchers businesses based on their location, giving small business owners with a brick-and-mortar store greater visibility. Can't seem to get yourself listed on local maps? Here's how... Read more
Categories: Search Engine Optimisation, Small Business
7 SEO hacks for startups

Written on 05 September, 2016 by James Baylis

7 SEO hacks for startups You've just started your business and built an online profile, so now it's time to get visitors to your website. SEO is a great medium to exploit for any business, especially startups that lack funding or have no marketing presence. Want to tackle your SEO strategy? Try these 7 SEO... Read more
Categories: Search Engine Optimisation | Tags: online business, online marketing, search engine optimisation, seo
Does my domain name affect my SEO ranking?

Written on 22 August, 2016 by Karen Lam

Does my domain name affect my SEO ranking? Short answer: yes. Long answer: below. There's a lot of confusion for business owners when it comes to choosing a domain name for their business. They are aware of all the wonderful benefits of SEO, but are worried if they pick the wrong domain name there's no going back. In... Read more
Categories: Domains, Search Engine Optimisation
Corporate innovation: Why disruption is important

Written on 15 August, 2016 by Toni Knowlson

Corporate innovation: Why disruption is important - Toni Knowlson We’re facing an unprecedented time in history where technology moves faster than we can. Computer power doubles every couple of years and already there’s one mobile phone per person on the planet. In business, the power dynamic has shifted from the company to the consumer. Before the internet existed, companies... Read more
Categories: Small Business | Tags: innovation, online business, small business
How to effectively track your marketing campaigns

Written on 08 August, 2016 by James Baylis

How to effectively track your marketing campaigns If you're spending hundreds of dollars per month promoting your business through various marketing channels, you should track the results of all your digital marketing campaigns to understand what you're getting for your money. Without analytical data, you can't effectively scale your digital marketing campaigns or grow your business. In... Read more
Categories: Marketing
The top 6 web metrics for analysing your business website

Written on 01 August, 2016 by Julie Doubinski

The top 6 web metrics for analysing your business website So, you have started a business and you have built your business website. Your site looks great – you love it, your friends love it, and your customers also tell you how good your website looks. You might think that that’s all you need to know about your online events... Read more
Categories: Web Design & Content
Online security for small businesses

Written on 11 July, 2016 by Lisa Shannahan

Online security for small businesses You wouldn’t dream of leaving your computer unprotected from malware and viruses – your website shouldn’t be any different. Small and medium businesses are at equal if not more risk of being targeted for hacking, fraud, and spam compared to large corporations because they often have poor security, so can... Read more
Categories: Small Business | Tags: online security