Netregistry Blog

Written on 16 January, 2019 by Jen McKinnon

Join us for Workshops in 2019  If you’re a small business, you can’t afford not to be online. But the digital landscape can be overwhelming to those who aren’t familiar with it. That’s where we come in. In 2019, Netregistry is running a series of workshops to help you get your head around the latest in digital marketing.  Whether you already have a... Read more
Categories: Events

Written on 07 January, 2019 by Jen McKinnon

How to write a marketing plan: Marketing Goals We’re on our way to setting out a detailed and highly-effective marketing plan. Last we left you, we were looking at target audience. More specifically, how to build buyer personas to support your understanding of your target audience. It’s now time to look at what you want to achieve through... Read more
Categories: Marketing

Written on 14 December, 2018 by Jen McKinnon

How to write a marketing plan: Target Audience In our latest blogs, we have been making our way through how to write a marketing plan. We’ve already constructed a Situation Analysis, using a SWOT Analysis and a Competitor Analysis and now it’s time to home in on your Target Audience. To do this,  we’ll be looking at how... Read more
Categories: Marketing

Written on 07 December, 2018 by Jen McKinnon

How to write a marketing plan: Situation Analysis (Part 2) Last week, we began our How to write a marketing plan blog series with the first part of the Situational Analysis. We delved deep into how to write a SWOT Analysis for your business to begin to work out where you sit in the current market. Once you're happy with your... Read more
Categories: Marketing

Written on 28 November, 2018 by Jen McKinnon

How to write a marketing plan: Situation Analysis (Part 1) Over the next two months, we will be taking a close look at exactly what you need to put together a sound marketing plan for your small business. Whether launching into the market for the first time or simply planning for the new year ahead, we will take you through... Read more
Categories: Marketing

Written on 21 November, 2018 by Jen McKinnon

Does my domain name affect my SEO ranking? Short answer: yes. But let's find out why. As a business owner, choosing a domain name is a big deal as it becomes the business' online identity. If you are in the process of launching your business online, you may plan to use SEO to get traffic to your site... Read more
Categories: Domains, Search Engine Optimisation

Written on 16 November, 2018 by Jen McKinnon

The dangers of duplication: a cautionary tale What you say on your website is paramount. Not only does it provide your visitors with the information they are looking for, it gives them a sense of your brand. Your content also serves an important technical purpose: it is Google’s primary source for sorting websites and ranking them by... Read more
Categories: Search Engine Optimisation

Written on 07 November, 2018 by Jen McKinnon

SEO explained in 90 seconds Want to know how SEO works? In just 90 seconds, our SEO Account Manager, Chris talks us through what SEO is and how it can help your business reach your online business goals.         SEO stands for Search Engine Optimisation. With a good SEO strategy, you can... Read more
Categories: Search Engine Optimisation

Written on 02 November, 2018 by Iona Yeung

The pros & cons of starting your own business The BYOB (Be Your Own Boss) movement is here to stay. With gig economy jobs, like Uber and AirTasker, and the technology to set up your business online in a matter of days, the freedom to set our own hours and wages has never been more attractive. But starting your... Read more
Categories: Small Business

Written on 26 October, 2018 by Bill Smith

When to move from sole trader to company? Many businesses start as a team of one but as it starts to grow, you may find that ‘sole trader’ no longer describes your business. When you’re busy running the day to day of a business, it’s easy to neglect things like your company structure. When is it a good... Read more
Categories: Small Business