Netregistry Blog

Written on 21 April, 2020 by Julia Hammond

Stay connected during social isolation: Why your business needs Microsoft Teams Digital collaboration tools have become critical in the age of remote work, globalisation and experience. Not only can they improve communications and ensure efficient performance but over the past few months they’ve developed into a professional necessity. Video conferencing and online messaging services in particular offer organisations some semblance of... Read more
Categories: Small Business | Tags: microsoft teams, office 365, online business, small business

Written on 21 April, 2020 by Julia Hammond

How to avoid common brand pitfalls during the COVID-19 crisis As Australia moves to a home-based economy, brands should consider their relationship with both existing and new customers, and what support they may need or be looking for during this period. While there have been significant changes in the way people buy and consume products and services, there is evidence... Read more
Categories: Marketing | Tags: coronavirus, COVID-19, marketing strategy, online business

Written on 07 April, 2020 by Julia Hammond

Four ways to communicate with customers during Coronavirus With more people than ever before staying in their homes, your online presence is likely to keep your business visible and relevant to new and reoccurring customers. For people to feel safe interacting with your business, they’ll want to know how you’re responding to COVID-19. Are you implementing extra hygiene... Read more
Categories: Marketing | Tags: coronavirus, COVID-19, crisis marketing, marketing, online business, online marketing, small business

Written on 25 January, 2020 by Julia Hammond

Google My Business: Why every small business needs it   Building up your local search profile is essential if you're going to grow a dedicated, local customer base.  There are a lot of free tools that you can use to improve your business’ online presence, like Google My Business. What exactly is this tool? How do you use it,... Read more
Categories: Search Engine Optimisation | Tags: free marketing, GMB, google my business, local seo, online marketing, search engine optimisation, seo, small business

Written on 24 October, 2019 by Julia Hammond

What is Microsoft Bookings and why should your small business care? Customers calling to book appointments has typically been the main method for Australian small businesses, but this is quickly becoming outdated. We’ve known for a while that Millennials hate phone calls, but a recent survey shows that 56% of Australians – across all generations – avoid phone calls. An online... Read more
Categories: Small Business | Tags: email hosting, Microsoft Bookings, Microsoft Office, office 365, organisation, small business

Written on 30 September, 2019 by Julia Hammond

From .com to .au: importance of domains for your business It was recently announced that auDA is postponing the launch of the new .au domain extension. With this in mind, we took the opportunity to explore the importance of domains and how holding more than one can benefit your business. When to expect the new .au auDA intends to extend... Read more
Categories: Domains, Small Business | Tags: .au domain name, domain name, domain names, domains, online business, online marketing, small business

Written on 30 September, 2019 by Julia Hammond

The benefits of Bing Search Advertising for your small business The two main players on the search engine stage are Google and Bing. Most of us are familiar with Google’s offerings, but Bing and its partners are just as valuable to your small business. Bing Search Advertising, formerly known as Bing Ads, is the official pay-per-click (PPC) service for the... Read more
Categories: Pay Per Click, Small Business | Tags: bing, bing ads, bing search advertising, microsoft advertising, online business, online marketing, pay per click, ppc, search advertising, search engine marketing, small business

Written on 12 September, 2019 by Julia Hammond

What does no. 1 in digital marketing mean? A lot of us want our digital marketing efforts to ensure we reach the first spot on Google, or to help us build the most followers on Instagram. But what does no. 1 in digital marketing really mean? Is the first result on Google search really that different to the... Read more
Categories: Marketing | Tags: actionable metrics, content, digital marketing, measurables, online marketing, pay per click, ppc, search engine optimisation, seo, vanity metrics
Build a Website

Written on 20 August, 2019 by Julia Hammond

Does your small business need a website? [exitPopupWebsites] How many times have you searched the internet today? Perhaps it was to check the weather, or maybe you were looking for a restaurant to try for dinner tonight. We use the internet so much each day that we rarely stop to think about how many times we’ve turned... Read more
Categories: Small Business, Web Design & Content | Tags: online business, small business, web design, Website
Why you should do an SEO Content Analysis

Written on 30 July, 2019 by Karen Lam

How to do an SEO Content Analysis of your website It’s super important for your business's website to be engaging and high quality, with both effective content that appeals to users and optimised content with appropriate keywords that boost your site with the search engines. We know that this is ultimately how we improve online search visibility and customer engagement... Read more
Categories: News, Search Engine Optimisation, Small Business, Web Design & Content