Category:

Small Business

Written on 03 July, 2018 by Jen McKinnon

Why you need a business plan A business plan is a document that not only helps you get your business up and running, it also helps keep you on track throughout your business’ lifespan. Without a business plan, you’re really just winging it and, unless you have oodles of beginner’s luck, it’s not likely to be... Read more
Categories: Small Business

Written on 29 June, 2018 by Jen McKinnon

How do I choose a business name?  The name under which your business trades can often be ‘make or break’ in terms of your commercial success. It’s the first step towards building a new brand. It’s your headline, your essence and your number one vehicle to demonstrate your brand’s value. It should convey the right image for your business; communicate what your business is about; be unique and distinguish you from your competitors; and be catchy and memorable to your customers. Consumers will ultimately associate your business... Read more
Categories: Small Business

Written on 20 June, 2018 by Jen McKinnon

How to register an ABN An ABN, or Australian Business Number, is essential if you want to trade legally in Australia. It consists of 11 digits that identify your business. It provides a simple, numeric way to interact with other businesses and signifies the credibility of an established business that allows you to build positive... Read more
Categories: Small Business

Written on 04 June, 2018 by Jen McKinnon

What business can I set up from home? When Tim Ferris launched the four-hour work week, everyone still thought it was an elusive dream but now in 2018, it’s a reality for many. If you daydream about a laptop lifestyle or a job where you set your own hours, you’re not alone. In fact one in three working... Read more
Categories: E-commerce, Small Business

Written on 24 May, 2018 by Jen McKinnon

Find your small business niche Starting your own small business can be intimidating but if you find the right niche and you develop a passion for it, it can be the most rewarding decision you’ve ever made. But what kind of business would I start? This is the most important decision to make as it... Read more
Categories: Small Business
business-holiday-checklist

Written on 23 November, 2017 by Iona Yeung

Holiday checklist: experts share what small business owners should do this festive season The holiday season is just around the corner and whether you’re open for business or closed for the holidays, there are a few things you can do to ensure you kick off 2018 with success. We’ve asked  business experts to share how businesses can make the most out of the... Read more
Categories: News, Small Business
cashflow tips

Written on 23 October, 2017 by Iona Yeung

Q&A: Tips to manage cash flow Managing cash flow is a business critical task yet it's an ongoing challenge business owners have. If you can relate to this, you’re not alone. According to research by the Australian Bureau of Statistics, half of all businesses throw in the towel in their first three years. 40% of business... Read more
Categories: News, Small Business
disruption in businesses

Written on 07 August, 2017 by Iona Yeung

Disruption: the new business as usual Length: 3-5 minute read Disruption is the buzzword of the moment and with good reason. Uber, AirBnB and Netflix continue to upend old business models, change industries and blow open new possibilities for consumers. But how can we use disruption creatively to grow our businesses? A panel of disruption experts,... Read more
Categories: Small Business
Facebook for beginners guide

Written on 04 August, 2017 by Iona Yeung

Download
Facebook for Beginners Starter Toolkit If you are looking to find new customers, Facebook advertising can be a great channel to reach 16 million Australians active on social media. As the platform continues to evolve it can be hard to keep up with constant changes Facebook makes. There are a number of factors that make... Read more
Categories: Small Business, Social Media

Written on 10 July, 2017 by Iona Yeung

How to take your startup to the next level Length: 5 minute read Whether your business is in its infancy or at a level of maturity, one fact that remains is that there's always room to grow. If you're just starting to see momentum from all your blood, sweat and tears, now is not the time to rest on... Read more
Categories: Events, Marketing, News, Small Business