Tag:

web design


4 bulletproof ways to improve website conversion rates

Written on 24 October, 2016 by Karen Lam

4 bulletproof ways to improve website conversion rates Generating more leads and sales for your business can be achieved without increasing marketing spend.  Making simple changes to your website and further optimisation of current processes can see your leads and sales numbers double, without having to spend a cent. Are you looking to increase your website conversions without... Read more
Categories: Web Design & Content | Tags: online business, online marketing, web design
3 web design mistakes that cost you money

Written on 04 April, 2016 by James Baylis

3 web design mistakes that cost you money A website today is considered a direct reflection of how a business operates, with 57% of online shoppers saying they would not recommend a website to a friend that is poorly designed for mobiles. Combine this with the fact that 50% of all Australians now use the Internet to shop... Read more
Categories: Web Design & Content | Tags: online business, web design
7 website-optimisation tools you can't live without

Written on 21 March, 2016 by Verity Meagher

7 website-optimisation tools you can’t live without Wish your website performed better in search engine rankings? Worried you're losing out to your competitors? Find out how you could improve your return on investment online and make your website a more valuable asset with a little help from some top website-optimisation tools. 1. WordStream If you're not sure... Read more
Categories: Web Design & Content | Tags: web design
5 mistakes to avoid when designing a website

Written on 07 March, 2016 by Lisa Shannahan

5 mistakes to avoid when designing a website As a small business owner today, your website is not only likely to be the first point of contact with customers, it should also be the lynchpin of your marketing and branding strategy. To maximise your potential, it’s pivotal you create a great user experience through your website design. Discover... Read more
Categories: Web Design & Content | Tags: marketing, online marketing, web design
Checklist for building a website

Written on 14 December, 2015 by Karen Lam

Checklist for building a website Setting up a new website may involve more pieces than you think. From deciding on the goal to marketing it to potential customers, building a website takes some planning. To make things easier, we’ve created a checklist of elements to consider when investing in a new website to ensure you... Read more
Categories: Web Design & Content | Tags: online business, online marketing, web design
5 factors killing your conversion rate

Written on 16 November, 2015 by Verity Meagher

5 factors killing your conversion rate If you're unhappy with your conversion rates and wondering why they're not as high as they could be, there's a chance you're falling foul of one of these five conversion killers. 1. Not allowing social media logins These days, web users are social beings, and many have multiple social media... Read more
Categories: Web Design & Content | Tags: customer behaviour, online business, online marketing, web design
Top Tips To Improve Cybersecurity

Written on 10 August, 2015 by Lisa Shannahan

Top tips to improve your cybersecurity With the alarming rate at which hackers are targeting businesses, making cybersecurity a priority has never been more important. Safeguard your business, your clients’ information and your good reputation by putting some of the following procedures into action to reduce the likelihood of suffering from a cyberattack. Choose the right security system... Read more
Categories: Security, Small Business, Web Design & Content | Tags: online business, security, small business, web design, web hosting

Written on 03 August, 2015 by Lisa Shannahan

3 ways to decrease your website’s bounce rate You’ve perfected your pay-per-click (PPC) campaign, worked hard on your SEO strategy and created a social media presence, but what good is persuading people to land on your website if they leave it immediately? If you're suffering from a high bounce rate, you're essentially throwing away the hard work it... Read more
Categories: Web Design & Content | Tags: customer behaviour, small business, web design

Written on 17 March, 2015 by Karen Lim Sam

BPG: The new image format that could replace JPEG JPEG has been the image file format of choice for over 20 years, but its days at the top might be numbered thanks to the invention of BPG (better portable graphics). Could this simple new image format be poised to topple the reigning champion? Synonymous with web-friendly images and used as the default picture... Read more
Categories: Web Design & Content | Tags: marketing, online business, online marketing, small business, social media, web design

Written on 18 November, 2014 by Karen Lim-Sam

Choosing the right CMS for your website WordPress and Drupal are two leading content management systems (CMS), but which one is right for your website? We unpack a few of the most important features of these two popular options to help you decide. WordPress versus Drupal As your CMS provides the foundation for your entire website, you... Read more
Categories: Web Design & Content | Tags: content, web design, web hosting