Category:

Web Design & Content


website for small businesses

Written on 16 October, 2017 by Iona Yeung

6 ways a website can add value to your business Whether you’re a local shop owner or a business that services customers worldwide, having a website is no longer a luxury. It’s a necessity. Websites provide an online shopfront for businesses. One that's well-designed can help you reach new customers and help you stand out from competitors. Here are six... Read more
Categories: Web Design & Content
Website Design

Written on 21 August, 2017 by Iona Yeung

5 elements of an effective website Whether you’re a local shop owner or a business that services customers worldwide, having a website is no longer a luxury – it’s a necessity. Websites provide an online shopfront for businesses and one that’s well-designed can help you reach new customers and stand out from competitors. Here are five things... Read more
Categories: News, Web Design & Content
4 bulletproof ways to improve website conversion rates

Written on 24 October, 2016 by Karen Lam

4 bulletproof ways to improve website conversion rates Generating more leads and sales for your business can be achieved without increasing marketing spend.  Making simple changes to your website and further optimisation of current processes can see your leads and sales numbers double, without having to spend a cent. Are you looking to increase your website conversions without... Read more
Categories: Web Design & Content | Tags: online business, online marketing, web design
What is an SSL certificate and why do I need one?

Written on 19 September, 2016 by Lisa Shannahan

What is an SSL certificate and why do I need one? More than 50% of Australians shop online, with the average person spending $285 per week. Online shopping is a billion-dollar business and it's also become a place for fraudsters and scammers to swindle money from consumers. Thankfully technology advancements are never too far behind, and having a Secure Socket Layer... Read more
Categories: Security, Web Design & Content | Tags: security, ssl certificate
The top 6 web metrics for analysing your business website

Written on 01 August, 2016 by Julie Doubinski

The top 6 web metrics for analysing your business website So, you have started a business and you have built your business website. Your site looks great – you love it, your friends love it, and your customers also tell you how good your website looks. You might think that that’s all you need to know about your online events... Read more
Categories: Web Design & Content
3 web design mistakes that cost you money

Written on 04 April, 2016 by James Baylis

3 web design mistakes that cost you money A website today is considered a direct reflection of how a business operates, with 57% of online shoppers saying they would not recommend a website to a friend that is poorly designed for mobiles. Combine this with the fact that 50% of all Australians now use the Internet to shop... Read more
Categories: Web Design & Content | Tags: online business, web design
7 website-optimisation tools you can't live without

Written on 21 March, 2016 by Verity Meagher

7 website-optimisation tools you can’t live without Wish your website performed better in search engine rankings? Worried you're losing out to your competitors? Find out how you could improve your return on investment online and make your website a more valuable asset with a little help from some top website-optimisation tools. 1. WordStream If you're not sure... Read more
Categories: Web Design & Content | Tags: web design
5 mistakes to avoid when designing a website

Written on 07 March, 2016 by Lisa Shannahan

5 mistakes to avoid when designing a website As a small business owner today, your website is not only likely to be the first point of contact with customers, it should also be the lynchpin of your marketing and branding strategy. To maximise your potential, it’s pivotal you create a great user experience through your website design. Discover... Read more
Categories: Web Design & Content | Tags: marketing, online marketing, web design
Checklist for building a website

Written on 14 December, 2015 by Karen Lam

Checklist for building a website Setting up a new website may involve more pieces than you think. From deciding on the goal to marketing it to potential customers, building a website takes some planning. To make things easier, we’ve created a checklist of elements to consider when investing in a new website to ensure you... Read more
Categories: Web Design & Content | Tags: online business, online marketing, web design
5 factors killing your conversion rate

Written on 16 November, 2015 by Verity Meagher

5 factors killing your conversion rate If you're unhappy with your conversion rates and wondering why they're not as high as they could be, there's a chance you're falling foul of one of these five conversion killers. 1. Not allowing social media logins These days, web users are social beings, and many have multiple social media... Read more
Categories: Web Design & Content | Tags: customer behaviour, online business, online marketing, web design