Web Hosting 101
When you set up a website, there are two vital steps you need to take to get started: registering your domain and organising hosting. Getting these two things right in the first instance can make your online journey a lot smoother. Here are a few things to look out for when you're searching for a reliable host.
Arguably the most important statistic you need to look at when researching a hosting company is how much uptime (or downtime) they offer. You want the uptime to be as close to 100% as possible, because for every minute your site is down, that's a minute customers won't be able to access your information.
The location of your servers can have a big effect on your site. Having them in Australia will make your site load faster than if the servers are based overseas. This isn't always the cheapest option, and sometimes the less expensive Australian hosting companies use servers outside the country, so remember to enquire about this.
Having your website hosted in Australia can also help show Google who your target market is (especially when combined with a .com.au domain), which in turn can boost your search engine rankings.
Good technical support
No matter who you choose to host your site, you're almost certainly likely to encounter some problems along the way. While this isn't the be all and end all, how a company deals with your problem can be.
Before you sign up with a hosting account, check what the customer support is like. Things to consider are the hours of operation and how long you wait in a queue. Test this by giving its helpline a call and seeing how long it is before you get to speak to someone. The faster you get through, the more quickly you'll be helped when you do have a problem.
Checking online reviews for a company is definitely a good idea. Remember that most reviews are left by those who have suffered terrible service, so take what you read with a pinch of salt. However, if the same company receives the same type of complaint often, it could be valid. Ask to see client testimonials too, so you can see get a good idea of the types of businesses that have engaged its services in the past.
While small businesses often have small hosting needs, if you're going to grow, then your website needs to grow with you. A hosting company that offers a range of different hosting packages will not only give you more choice now, but a way to grow in the future.
Combined domain and hosting registration
If you want to simplify the process to get online, it's possible to sign up for a domain and hosting with one registry. This not only makes it easier to sign up, it also means they'll automatically be linked and you won't have to do any of the fiddly backend stuff yourself.
While there are countless hosting options out there, going with a reliable company that gives you flexibility to grow will mean you spend less time worrying about your hosting and more time focusing on what really matters for your business.
Contact Netregistry to find out more about the best hosting options available for your business today.
Looking for some help with domains, hosting, web design or online marketing?
Reach out to us for a free consultation with an expert.