One of the many concerns website owners have is that the web-safe fonts which we are bound to use on our website, because of web standards and policies, look dull and lifeless! Wouldn’t it be great if we could use those interesting font styles we see in Word, on our website? Welcome to Facelift and FFonts.

You might have noticed in your journey on the web that some organisations websites look so professional, while others come off very amateurish. These organisations might even have similar looking websites. So how can two organisations with similar, professional concepts be so different?

Anyone waiting for the backlash against Google’s continuing and irrestistable rise to universal dominance may have a while longer to wait. The previews last week of Google Wave have demonstrated that – yet again – Google is shaping the web instead of merely using it and why that is the best business model in this brave new online world.

Yet, in order to shape the web, Google needs an ally. The user has more power over the evolution of the internet than any single corporation, including the primary-coloured monster. The public are in control – and Google knows it.

The Netregistry stand at CeBIT this year has been a sensational success, despite some criticism and claims of controversy. If you didn’t attend CeBIT, our stand used a medical theme of doctors and nurses as we offered to find the online cures for whatever symptoms a website may suffer. We populated the stand with doctors, orderlies and nurses to add a bit of humour and stand out from the crowd of business suits.

Do you think twice now before buying that gorgeous new pair of jeans you don’t really need? What about your customers? If you’re worried whether you should be reacting to lower sales by slashing budgets, read on.

In periods of economic downturn, many businesses respond to the dilemma, somewhat desperately, by cutting huge chunks from their marketing budgets. They do this in the false belief that marketing dollars are not warranted, because marketing – as a means of gaining business – is rendered ineffective in such a climate. It’s the wrong response, and can often begin an ironic spiral downward – an act of saving money that leads to making less money.