Netregistry Blog

Written on 07 December, 2018 by Jen McKinnon

How to write a marketing plan: Situational Analysis (Part 2) Last week, we began our How to write a marketing plan blog series with the first part of the Situational Analysis. We delved deep into how to write a SWOT Analysis for your business to begin to work out where you sit in the current market. Once you're happy with your... Read more
Categories: Marketing

Written on 28 November, 2018 by Jen McKinnon

How to write a marketing plan: Situation Analysis (Part 1) Over the next two months, we will be taking a close look at exactly what you need to put together a sound marketing plan for your small business. Whether launching into the market for the first time or simply planning for the new year ahead, we will take you through... Read more
Categories: Marketing

Written on 21 November, 2018 by Jen McKinnon

Does my domain name affect my SEO ranking? Short answer: yes. But let's find out why. As a business owner, choosing a domain name is a big deal as it becomes the business' online identity. If you are in the process of launching your business online, you may plan to use SEO to get traffic to your site... Read more
Categories: Domains, Search Engine Optimisation

Written on 16 November, 2018 by Jen McKinnon

The dangers of duplication: a cautionary tale What you say on your website is paramount. Not only does it provide your visitors with the information they are looking for, it gives them a sense of your brand. Your content also serves an important technical purpose: it is Google’s primary source for sorting websites and ranking them by... Read more
Categories: Search Engine Optimisation

Written on 07 November, 2018 by Jen McKinnon

SEO explained in 90 seconds Want to know how SEO works? In just 90 seconds, our SEO Account Manager, Chris talks us through what SEO is and how it can help your business reach your online business goals.         SEO stands for Search Engine Optimisation. With a good SEO strategy, you can... Read more
Categories: Search Engine Optimisation

Written on 02 November, 2018 by Iona Yeung

The pros & cons of starting your own business The BYOB (Be Your Own Boss) movement is here to stay. With gig economy jobs, like Uber and AirTasker, and the technology to set up your business online in a matter of days, the freedom to set our own hours and wages has never been more attractive. But starting your... Read more
Categories: Small Business

Written on 26 October, 2018 by Bill Smith

When to move from sole trader to company? Many businesses start as a team of one but as it starts to grow, you may find that ‘sole trader’ no longer describes your business. When you’re busy running the day to day of a business, it’s easy to neglect things like your company structure. When is it a good... Read more
Categories: Small Business

Written on 15 October, 2018 by Bill Smith

5 reasons you need SEO for your blog  Deciding to operate a blog can arise from any number of situations. Whether you are looking to create a direct channel of communication between your business and potential customers, or launch your opinions and creativity into the digital universe, every blogger must know that, to survive, you need to work... Read more
Categories: Search Engine Optimisation

Written on 12 October, 2018 by Alyna Malyniak

The who, what and why of influencer marketing Influencer marketing is a buzzword that has been thrown around a lot in the last couple of years. With the number of influencers on the rise, businesses have questioned whether it’s a sustainable marketing tool that can provide return on investment. This side of marketing can be daunting, especially for... Read more
Categories: Social Media
manage-cash-flow

Written on 05 October, 2018 by Iona Yeung

How to run your business on the go and improve your cash flow Guest post from Intuit Quickbooks Most business owners say their mobile phone, not their desktop computer, is their most important business tool. Yet despite the new technology we have to manage our business, cash flow problems remain the number one reason 50% of new businesses fail in the first five... Read more
Categories: Accounting & Finance